The Great Western Bicycle Rally has become one of the most anticipated family cycling events in the central California region. This is partly due to the variation of activities, from long scenic routes like the Giro di Paso to shorter fun family rides With dozens of beautiful and exciting options, the opportunities are endless and offer one heck of a weekend for any outdoor lover or cyclist. Here’s a short snippet of what to expect to help you kick off and maximize your Memorial Day weekend festivities at the 2016 Great Western Bicycle Rally.

Participant registration officially opens on Friday May 27th, bright and early at 8am. After registering for your desired events, participants can chill at the rally cafe to warm up for the 25 scenic rides of the morning. After enjoying an incredible day of bike touring around the area with family and friends, the day only packs in more fun! Shower trucks are open, so go ahead and refresh yourself for the rest of the day, which offers everything from the Artisan market, the cycling village, kids bike decorating sessions and of course: beer tastings and Pacific pizza. As you socialize, dance to live music and chill the evening will commence with the official Grand opening of the 2016 GWBR.

The next day offers the salsa ride: choose your hot, medium or mild ride preferences or hop on your bike to one of the 25 available scenic rides. Most participants are gearing up for the long-awaited Velo de Femme, the infamous women-only ride through the rolling hills of Paso. The beautiful course offers 49 or 33 mile rides and is fully supported with a winery rest stop and a visit to the Templeton farmers market. The rest of the day continues to kick off on a high note: enjoy more family rides, a wine tasters group ride and wind down with Cyclists massage and a fabulous BarrelHouse brewery tour. More events include Matt Hoffmann’s RAAM movie, the Bike Rodeo awards ceremony, a BMX stunt show and the Velo de Femme awards.

The last day of the event climaxes with the start of the Giro di Paso. The Giro di Paso is a beautiful, fully supported cycling event which takes riders over the range of hills to the West of Paso Robles and down to the Pacific Ocean before a challenging return to Paso Robles up Old Creek Road.  The Scenic Route offers riders wanting shorter miles and less climbing a chance to experience the pretty back roads and winery roads around Paso Robles, Templeton and Atascadero. More activities commence throughout the day, including the Taco truck, G Brothers smokehouse BBQ, Sierra Nevada beer tent and an evening of closing ceremonies, raffles and prizes. Not ready to go home on Monday? Stick around for the awesome director's ride and get a peek into the sights and scenes of the most beautiful gem: Central California.

Don’t miss out on this incredible Memorial Day weekend event. Whether you come alone, with family or friends, you’ll be sure to enjoy an unforgettable event and refresh yourself for the summer ahead!

Register today for the entire four days at $87.50 or $175.50 for the entire family (2 adults and 2 kids).